It’s been 27 years since the first web page went live online. A lot has changed since the humble origins of the internet. About a billion unique hostnames are online right now. Considering the potential of exponential growth through a website, it is shocking that small businesses still don’t consider building one for themselves! It is 2018 and having a website has become an integral part of any business. If you still think you don’t need a website, here are the top reasons why you need to build a website.
• Reach More People – The internet user base is of more than 3 billion people. Think about it. Yeah, you won’t reach all of the 3 billion people, of course. But reaching only a fraction of them can help you gain a lot many more potential customers. Hence, you need to build a website as it will increase your reach exponentially.
• Make your Web Brand name stand out – If building a brand is your endgame plan then the internet is an absolute necessity for you. And a website is the anchor of the brand. A website gives your brand legitimacy.
• More Sales, More Profit – The foremost motive of any business is turning a profit. In this digital world making money and online going hand in hand. The real reason you need to build a website in 2018 is to tap into sales.
• It is for Individuals too – Consider you are a freelancer, it is important for you to have a website to showcase your work. You need to build a website to showcase your work! Majority of people buy ‘their’ domain name to keep it from someone else from owning it. Such domains are usually parked and left undeveloped.
“Why Do I Need To Build A Website When I Have My Reach On Social Media?”
As mentioned before, a website brings legitimacy to your business. No one would like to deal with a company that exists only on social media. It could easily be a scam. While social media profiles and digital advertising are important for your business, they are supplemental to the existence of a website.
It is Easier than ever!
Yes, your business can make money without a website. But there is still a good chance that it can help you expand beyond your imagination. Hence, it is worth investing in a website. Carpenters, plumbers, lawyers, teachers, daycare providers – there are many professionals that aren’t likely to come with the education to build a website. These folks usually consider making a website to be a skill out of their reach. In such a case, one can hire a website developer or can use DIY website builder tools. It is easier than ever to build a website. This task has been significantly reduced by the available customizable choices through smooth interfaces over the internet.
Build A Website Using The Free CMS – WordPress!
One of the easiest ways to build a website and manage it is via open source management (CMS) system like WordPress. It is the most popular website management system ever. To let you know about its popularity here is a stat – 30% of the top 10 million websites use WordPress. It takes the work out of creating a website by using a wide array of automatic processes. This means even if you don’t have a knowledge of web development, you can create something amazing in a short amount of time. Here are the perks of using WordPress to build a website.
Create a Blog
One of the most basic things you can do via WordPress is to build a blog. These websites usually center around sharing information. The information can be a personal reflection or related to helping consumers use products. Blogging can help you create brand awareness and online recognition. Hence, if you need any of the two, you need to build a website.
Build a Website For Online Store
WordPress can help you build an e-commerce online store. You can sell anything from handmade crafts to used smartphones via a WordPress website, thanks to plugins like WooCommerce. An online store has a great potential for success if you are selling something that’s offering a better experience than your competitors.
Build a Website For Social Network
Always had a dream of building a social network like Twitter or Facebook? Well, you can now achieve it by using WordPress. Also, by using plugins like BuddyPress, you can build a network of people with similar interests and set up a social hub. It can then be monetized too with platforms like AdSense.
Create Help Forums
Forums help people solve their problems and learn new stuff. These sites are generally community driven. They provide assistance for products and services. Nearly every developer has a forum to assist customers. You can make use of WordPress to set up help forums.
Set Up Online Portfolio or Resume
Thousands of people, especially freelancers use WordPress to power portfolios and resumes across the globe. It demonstrates to clients just what you can offer in a very subtle manner. From writers to architects, anyone and everyone need to build a website to promote themselves.
Customize through Shortcodes
WordPress has little snippets of a coding feature known as ‘shortcodes’. It gives you more customization options that are easier to manage than trying to input CSS or PHP. WordPress comes with a series of these already available. You just have to copy-and-paste the code of your choice to put certain codes just about anywhere in posts and pages.
Wide Variety of Marketing Methods
There are a huge number of ways to market your brand or products. WordPress enables you to create a central hub for your business. You can also use social sharing elements and affiliate marketing methods to reach a wider market and benefit from the traffic of others.
Create Membership and Subscription Plans
Keep your visitors engaged. WordPress includes the use f creating memberships or subscriptions. This is a very common practice used for many online SEO strategies. Through plugins, you can set up a one-time fee, monthly plans or even a trial period. This will eventually help you to boost sales and leads.
WordPress can be used for Intranet Sites too!
Plugins act as a blessing to improve and extend the functionality of WordPress. You might not know this, but some of these plugins are perfect for back-end functionality that companies need. WordPress makes it possible to handle things like customer relationship management and issue-tracking etc. By self-hosting these services you can save a lot of money each year.
You don’t need to work with clients to earn money
There’s no need to work with clients or even create your own website on WordPress to start earning! Premium themes and plugins are available on the WordPress store. You can start creating these premium themes and plugins to start earning with WordPress.
For more interesting stories, Download the Lopscoop application
from Google play store and earn extra money by sharing it on social media. Source - The Technilicious